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About Us
We understand the importance of balancing cutting-edge technology with personalized service. Our approach ensures that while you benefit from the latest innovations, you also receive the human touch that makes all the difference.

A culture that works.
Our core values are all about being creative, straightforward, and welcoming. We hustle to bring you hi-tech with a personal touch.
Our Goal
At our core, we are passionate about helping to improve every aspect of short haul trucking for brokers, contractors and haulers through transparency, efficiency, and data-driven decision-making.
What we Believe
We strongly believe in partnering with brokers and contractors from the bidding and estimation phase through project completion. We value safety and diversity — of thoughts and people.
More Than Technology
We believe in delivering for our customer. Our commitment to service is unmatched (just read our online reviews). We proudly promise to be unlike any other trucking technology company.
Our Leadership
Our team brings decades of construction and logistics experience. We believe in a high tech and high touch approach, pairing easy-to-use technology with five-star customer service.

Over 28 years of operations, finance and business development in the general contracting, site development, ready mix concrete, asphalt and aggregate industries
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Twenty years of computer programming experience and solutions engineering, software development, application support, and system maintenance
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Founder & CEO of LaRS Group with more than 27 years in general contracting, site work, operations, finance and accounting
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Over 20 years of experience in finance, most of which was at the largest U.S. distributor of plumbing and industrial products where he helped grow the company’s distribution pipelines

A career spent building teams, launching new initiatives and finding efficiency in business operations
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Twenty years of software development with a passion for strategic thinking and developing teams
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An unwavering dedication to customer service who leaves a lasting positive impression and turns customers into a loyal advocates
We're hiring!
Interested in a career at Iron Sheepdog?
We're always looking for talented people.